Date: Friday 5 January 2024

A short film by the International Longevity Centre UK

This film, one of five from the ILC Retail Impact Project, showcases how Lindy Wiffen of Ceramica Blue has made small changes, transforming her business to become a valued part of the local neighbourhood.

This suite of five short films helps retailers recognizes how creating change and embracing a wider role in building community while improving business are tapping into valuable markets which are too often forgotten.

The ILC Retail Impact Project is supported by the University of Stirling and UK Research and UK Innovation, as part of the Government’s Healthy Ageing Challenge.

For more information, please visit: https://healthyretail.org/

Produced by Ailsa Forbes
Directed by Ricardo Marques
With thanks to Lindy Wiffen of Ceramica Blue